WooCommerce is an open-source WordPress plugin used to sell things on WordPress websites. The WooCommerce WordPress plugin can be used by any merchant who wishes to sell their items in online stores through the WordPress site. It is used by more than 3.5% of the website worldwide and accounts for more than 11.5% of WordPress users.
You might be a business owner considering whether WooCommerce is suitable for large-scale stores. If you own a large-scale business, you can acquire the WooCommerce plugin to sell your items online. But it comes with some limitations. WooCommerce is the most popular plugin for WordPress. Let’s see whether WooCommerce is suitable for a large-scale business or not.
Factors To Consider While Choosing an eCommerce Platform For Large Stores.
Before selecting an eCommerce platform for your large-scale store, you must consider several factors.
Price of the Platform
Although this factor might seem very basic, you must determine the features offered by different platforms at different rates. You must consider all the features an eCommerce platform provides before acquiring them. Some offer more at introductory rates, while others offer minimal features but high pricing. WooCommerce is a free plugin but to run an eCommerce store on it, you need to buy hosting, domain name, and security.
Security Features of the Platform
You must integrate a secure eCommerce platform that offers higher security on financial transactions. Otherwise, customers would only appear on your site to purchase your items. Therefore, whichever eCommerce platform you select must have an SSL certificate and should also comply with PCI. This will prevent fraud, and the customers will trust your eCommerce platform for purchasing the products. Although WooCommerce does not offer an excellent level of security, it allows you to get an SSL certificate to secure your online store.
Presence of User-Friendly Themes
The theme is another essential factor that must be adjudged while selecting an eCommerce platform for your large business. They play a crucial role in making navigation simpler for customers. The premium themes of the eCommerce platform will provide an exciting shopping experience to the users. In the case of WooCommerce, you can use any theme offered by WordPress.
Offers Numerous Selling Channels
Having multiple channels on the eCommerce platform will make it more impactful for your large-scale business to enhance revenue. These channels will allow you to sell various products on different channels. Therefore, while acquiring an eCommerce platform for your business, see whether you can sell your products across platforms like Facebook, Instagram, Amazon, and others. WooCommerce is a top-rated multichannel eCommerce plugin powered by WordPress, where you can sell your products on different channels and increase business revenue.
What Advantages Does WooCommerce Offer to Large-Scale Businesses?
There are numerous advantages to integrating the WooCommerce plugin for your large-scale store.
You Can Avail of Unlimited Customization Options
WooCommerce will allow you to create your large-scale online business store depending on your demands and requirements. You can access an infinite number of plugins in the WordPress directory. Besides, you can sell physical items like sofas, chairs, and others while providing online products to customers, like comics and novels. Thus, if you plan to integrate an eCommerce platform into your business, WooCommerce would be the best choice.
WooCommerce Has an Advanced Content Management
In the competition of eCommerce websites where they look for SEO to rank on the top, WooCommerce is an exciting eCommerce platform that appears with a wide range of content management options. Therefore, if you wish to take your business to another level by selling your products, integrate WooCommerce into your business soon.
An Interactive Community
A host of websites are operating on the WordPress WooCommerce plugin with more integration regularly. The large forum of the WooCommerce website is spread worldwide; users come to know more about each other by reading each other’s articles. The large and interactive base of the WooCommerce platform also ensures that WooCommerce is not shutting down soon. You can use this platform to sell your products to customers for a long time.
Obstacles in Scaling Your Store on WooCommerce.
Although scaling is possible in the WooCommerce business, there are challenges that you might face while doing so.
Reduced Conversion Rates
Lower conversion rates are a drawback for the WooCommerce platform to scale. Therefore, you need to drive more customers to your websites and improve the conversion rate to assist your WooCommerce store in scaling out. Use simple popups and convert visitors to your websites into customers to improve this factor.
Cybersecurity is a Threat to Your Store
Cybersecurity is a common issue on WooCommerce websites. With an increased number of data loss and cyber threats, it can make your business face the biggest downfall. Therefore, while acquiring the WooCommerce plugin for your business, see that it complies with the security features and that you don’t face any hassle to scale it on top.
What Alternatives Can Large Stores Go For?
Well, what is the need for an alternative to WooCommerce? However, none are flawless. Some limitations of WooCommerce can encourage business owners to search for other options. So, here we are going to read about the best alternatives of WooCommerce, which large stores can opt for.
Shopify
Shopify is an advanced and enhanced eCommerce website used to sell goods. The drop-down feature of Shopify makes it exciting for the stores to build rich content stores for the customers. Besides, you won’t require purchasing a separate hosting for Shopify, and it also allows the implementation of custom codes for adding features. You can compare WooCommerce and Shopify to get a clear idea about both platforms for your large-scale store.
BigCommerce
BigCommerce is another effective alternative to the WooCommerce platform. There is an authentic storefront of BigCommerce that allows users to create a custom-designed store for the customers. From content management to multichannel support and search engine optimization, BigCommerce can be a great alternative to WooCommerce.
WP Easy Cart
Like WooCommerce, WP Easy Cart is another WordPress plugin that large stores can utilize for creating their online storefront. With a user-friendly extension, you can connect Easy Cart with the social media platforms like Instagram, Facebook, and others and extend your online store to those platforms. You can showcase an infinite number of products and categories with Easy Cart. Just add the plugin to your website.
Final Words
Knowing how vital WooCommerce is for your large-scale store, you must also be mindful of the potential threats your website might face. Even though you can enjoy the advantages of integrating WooCommerce into your business, you must also consider the obstacles and the dangers that act as barriers to your trade. Therefore, determine all the factors, see your requirements, and acquire the eCommerce platform for your business.
Overall, WooCommerce is an advanced, top-rated, multichannel eCommerce platform to sell your products. However, if you plan to go for some alternatives to WooCommerce, you can select the ones stated above. It is not that you will get everything out from WooCommerce. Therefore, determine your needs and choose the plugin that best suits your demands.
