The importance of caching your WordPress website
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The importance of caching your WordPress website

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Would you like to improve your SEO score and speed up your WordPress website?

Then, you need to know about website caching.

Caching remains an enigma for many WordPress users and isn’t often utilized, even though it’s one of the most beneficial technologies.

The role of caching in WordPress can never be underestimated, so here we will cover what it is and why it’s so important.

What is caching?

Caching is the process of creating static versions of your content and displaying that to your visitors.

Usually, each time a browser requests a web page, the server has to do several complex calculations to retrieve the information on your site. It requires back-and-forth queries to be sent to and from the database to generate the latest posts, header, footer, and any other text or imagery found on the website.

As most websites rarely change daily, creating static copies of your pages and serving them to your visitors reduces the server load, leading to faster website performance.

How does caching your WordPress website work?

The first time somebody visits your website, they’ll usually receive the page. The request is received and processed on the server, and the web page is turned into an HTML file and sent to their web browser.

When caching is turned on, the server stores the HTML file so the next time the visitor views the page, the server doesn’t need to convert it to HTML. Instead, it sends the already prepared HTML file to the browser.

What happens if my content changes?

When caching is properly set up, it has a mechanism to empty and regenerate the cache when specific conditions are met.

Therefore, when you publish something new, the cached version of the page will be deleted, and the fresh content will be displayed to the visitor.

The benefits of caching

Caching in WordPress has many benefits. The main advantage is that it enhances the speed and performance of your website. It can also help reduce the load on your hosting server.

Google’s algorithm (which determines a website’s ranking) considers page speed, so the faster it loads, the higher you’re likely to rank.

Cached websites provide a better user experience as the user’s bandwidth is also saved since static cached pages have a smaller file size than dynamic requests.

By implementing caching, you are equipping your WordPress website to perform better during sudden traffic spikes.

Should I implement caching on my WordPress website?

Caching enhances your website’s performance without sacrificing anything. When used correctly, it can significantly increase page loading times, decrease the load on your server, and provide a better user experience to your visitors.

At WP Tech Support, we can handle all aspects of your website’s maintenance to enhance its performance. Our great-value monthly plans start at just $55 per month—a small price to pay to ensure your website performs to the best of its ability.

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