Grow your business by choosing a website that is scalable
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Grow your business by choosing a website that is scalable

Near enough, every decision in today’s market comes down to exploration and, ultimately, choice. Although SMEs have a limitless choice of digital platforms to enable a web existence, WordPress is far superior in our eyes when looking to grow or scale your company.

WordPress may have acquired a reputation for being more commonly used as a blogging platform, but there is much more to it than that. The idea that it is only for solopreneurs and startups is changing, and big brands are finally starting to see the benefits of choosing WordPress.

The recent addition of WordPress VIP, a managed platform offering purpose-built systems, data centers, practical expertise, and specialists, has allowed WordPress to adopt major enterprise-level companies such as The New York Times, eBay, UPS, Forbes, and more.

WordPress currently powers around 30% of all websites globally—a massive achievement for its humble roots as a blogging platform. At its core, WordPress is a content management system (CMS), but it can be fully customized and personalized to suit the requirements of any organization.

Choose a scalable website

WordPress is extremely versatile and highly configurable. From a design and business perspective, it can be changed quickly and seamlessly when needed. The platform can handle vast traffic, but you must scale it to foster maximum business growth.

Building a scalable digital environment hinges on multiple aspects, but, most importantly, a website capable of withstanding heavy traffic flows. Scaling for different workload levels is valuable to businesses with fluctuating needs and critical for e-commerce websites with periodic or continual spikes in demand. Assessing and determining the scaling structure for organizations is recommended, and using a cloud-based system may be best for a startup or a rising business. In contrast, a more enormous enterprise can scale inside its personal remote cloud space.

Most other platforms are much more challenging to scale, so more enterprising companies are moving to WordPress instead. There are now over 60 million websites run by WordPress, with a huge variety in size and content, and some having millions of views per day. So, whether you are a small company looking to scale quickly or a big enterprise looking to sustain positive growth, it will be able to handle all of your requirements.

Choose a secure website

The team behind WordPress works with security researchers and hosting businesses to continue to make WordPress as safe as possible. If any exploits are found, security updates are instantly issued for download.

It’s worth noting that most WordPress sites that get hacked are typically the result of personal carelessness, such as creating simple passwords, not updating themes or plugins, or failing to implement basic safety features. Applying sound judgment, managing WordPress updates, and running regular maintenance will make your WordPress website as secure as any other CMS.

Choose an adaptable website

As previously mentioned, WordPress is highly adaptable, and anyone can build their website to meet their taste. You have hundreds of styles to choose from and the capability to upload and manipulate images, videos, audio files, and PDFs. You can also auto-embed content and videos from YouTube, eradicating any complicated copying or coding. The WordPress platform is excessively straightforward and intuitive, allowing non-technical enthusiasts to run and maintain their websites without ranking up substantial development costs. Thousands of plugins are already available if you don’t have the experience or confidence to code your site.

If you want to join the millions of people who use WordPress to scale their businesses, we can provide guidance and support to help you get the most out of the platform.

We can handle all aspects of your WordPress site’s security and maintenance to ensure you’re always protected. We also include daily backing up of your website to our secure cloud server for complete peace of mind, allowing you to scale your site to its full potential.  Please take a look at our monthly WordPress support plans for more information.

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