Table of Contents
Are you trying to figure out how to create WooCommerce cart discounts? This article aims to show you how to easily apply discounts to increase revenue and reduce cart abandonment rates.
Most of the time, customers add items to their online carts, but they don’t make a purchase. Payment is not made to complete the purchase. Promoting sales through discounts is a great way to build a strong customer relationship. By offering a discount, you can increase the likelihood that your customers will return to your store for more purchases.
When shopping online in your store, customers will be delighted to choose their favorite products and find exciting offers. Customers tend to love deals and will buy more from your store if you provide offers. This will keep them happy and attract new ones.
Cart Discounts: What Are They?
A cart discount is used to change product prices or offer discounts on special days, such as Christmas, Black Friday, etc. Cart abandonment is the most common behavior among users. Discounts on carts are a great way to prompt users to finish their checkout process. Shop owners who use WooCommerce can significantly increase sales by offering cart discounts. A shopping cart is populated with offers based on the number, weight, or total price of the products we add. When specific criteria are met, an automatic cart discount is applied to the total cart amount. Suppose you offer buyers a 20% discount on $200 worth of products. Let’s say a buyer purchases $200 worth of products. Upon checkout, he will receive a 20% discount. You can offer three types of discounts: price discounts, percentage discounts, and fixed discounts.
Now we’ll look into how we can apply discounts.
Cart Discounts: How Do They Work?
Currently, WooCommerce has no option to apply discount coupons automatically, but a code snippet or an extension can do this. A robust plugin is a convenient and reliable way to set discounts, promotions, and price drops for your WooCommerce store. Your store can easily add advanced dynamic pricing features with WooCommerce plugins and extensions, as the platform is highly flexible for adding more advanced features.
Your store can easily add advanced dynamic pricing features with WooCommerce plugins and extensions, as the platform is highly flexible for adding more advanced features.
This article will describe how to apply discounts to carts using the WooCommerce plugins. For the purpose of the demonstration, we will use WooCommerce cart discounts. This plugin allows you to create cart Discounts effortlessly.
Here’s how you can install and activate the plugin. The setup will then be discussed with you.
Install and Activate the Plugin
To add discount rules to WooCommerce, you must first install and activate the plugin. It is available for purchase on the WooCommerce Marketplace. All you have to do is search for the plugin name and install it immediately.
After the plugin has been activated, click the Cart Discounts tab in WooCommerce > Settings in the WP admin panel.
Now, let’s look at the cart discounts this plugin offers.
Multi-mode Cart Discounts With Rules
Cart discounts can be offered by setting different rules and conditions. By creating multiple rules, you will be able to organize and manage various promotions at the same time regarding priority.
The plugin lets you define different discount criteria based on various conditions. The following are the modes on which discounts are set.
Set Conditional Discount On Total Amount:
Your cart can be configured to give a discount based on a minimum and maximum amount. For example, suppose you apply a 5% discount to purchases between $30 and $60.
Set Conditional Discount On Total Quantities:
You can also configure your cart to give discounts based on the minimum and maximum cart quantities. For example, suppose you applied a 10% discount on purchasing 5 items.
You can also configure your cart to give discounts based on the minimum and maximum cart quantity. Suppose you applied a 10% discount on purchasing five items.
Set Conditional Discount on Total Products:
Items arranged in a minimum and maximum can also be configured in your cart to give a discount. For example, purchasing four items gives you an 8% discount.
Set Conditional Discount on Cart Weight:
Your cart can also give discounts based on the minimum and maximum weights. For example, For 5kg to 20 kg, offer a 6% discount.
Set Discount on Specific products or categories
You can pick specific products or categories to which discounts can be applied.
Apply Percentage Cart Discounts
When a percentage cart discount is applied to a cart, a particular percentage amount of the cart’s subtotal is discounted. For instance, you can discount the cart by 40%.
Apply Price Cart Discount
A WooCommerce discount plugin offers a flat discount or a fixed number of products. For example, you can offer a $50 discount on the WooCommerce Cart.
Discounts Based On User Role
You can make specific user roles, such as wholesalers, customers, suppliers, members, etc., eligible for discounts. For example, Suppliers get a 10% discount on all products.
Discount Criteria Popup
If you want your customers to be aware of all the conditions for the discounts, you can create a discount popup. You can also customize the font size, color, and text of your message and the size and color of the font.
Reminder Emails
The majority of customers leave without purchasing. You can entice existing customers back to your store by sending them emails with discount offers. A discount email sent to abandoned cart users can also increase sales.
Schedule Cart Discounts
Automate the activation and deactivation of discounts. Activate and end discount offers automatically by scheduling each rule with a start and end date.
Conclusion
Discount plugins are essential for creating different types of discounts for online stores. Adding discount rules to WooCommerce is not hard or time-consuming if you have the right tool. The WooCommerce Cart Discount plugin makes adding all kinds of discounts to your WooCommerce online store very easy.
I hope using a plugin to easily apply discounts to your store will help a lot. You may have understood the functionality and have all that you need to implement it on your WooCommerce store.
