Digital Marketing Trends & Internet Stats

Running an online business is hard work. Apart from traditional marketing strategies, you need to focus on digital marketing trends to scale your business to newer heights. Here, knowing what works for your business and which online strategies and methods can drive optimum results can help you to generate leads and boost revenue. Hence, if you want to learn about the latest trends and internet statistics and facts, then this post is for you.

Covering a wide range of topics – from blogging and eCommerce to web search, mobile internet users, and more – the below infographic provides you with quick information on user behaviour and actionable marketing trends. By leveraging this insightful information, companies can make smarter decisions that can help them improve their ROI many folds.

Thus, make the most of the information mentioned in the infographic. But for now, here is a quick glimpse of some of the interesting Internet statistics that you should know.

Cybersecurity Statistics

With the rise in online websites, there has also been a rise in numerous website-related threats such as malware, viruses, spam, hack attacks and more. To prevent this, having robust website security is of utmost importance. To this end, here are some statistics on Cybersecurity which emphasizes on the need for monitoring your site’s security 24/7.

  • It is estimated that 43% of cyber attacks are targeted at small businesses.
  • In the likely event of a cybersecurity breach, approx. 77% of organizations are unprepared or have no response planned.
  • For most companies, it takes around six months to detect a data breach.

Web Hosting Statistics

As one of the cornerstones of building a successful website, by being up-to-date about the latest web hosting trends you can ensure that your website has all the essential features, which will help boosts your site’s performance.

  • Currently, 59.9% of all websites are using HTTPS. HTTPS (SSL certificate) is important to ensure your data as well as your customers’ data is safe and secured at all times.
  • If your website takes 10 seconds to load, then it can lead to a higher bounce rate. Here, choosing the best web host can help you to boost your site’s page speed and load time.
  • With a market share of 63%, WordPress is the best content management system today.

Mobile Internet Users Statistics

With Google’s mobile-first indexing, businesses need to be aware of mobile internet users trends to create winning campaigns that can help improve ranking and increase traffic. Thus, here are some stats and facts about the same

  • Over 204 billion mobile apps were downloaded in the year 2019.
  • Out of all the searches made on Google, 61% of searches are made from a mobile device.
  • It is estimated that worldwide, in 2020, the mobile app market will generate $581.9 billion.

There were some of the Internet statistics, and if you want to know more.

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