8 Best Free SEO Tools For WordPress To Boost Online Presence

8 Best Free SEO Tools For WordPress To Boost Online Presence

It is a well-known fact that WordPress is an incredibly SEO-friendly platform. Apart from built-in features like permalinks, the platform provides various plugins explicitly crafted for SEO. In addition, you can use various third-party solutions to handle multiple aspects of your website and boost its online presence. Here, we list the best free SEO tools for WordPress interfaces. You can use these services to improve all aspects of your interface, which will help it rise to better positions in search results. The best feature of all these solutions is that they are free, so you will not suffer a monetary loss even if you do not like them.

Free SEO Tools For WordPress

1. Pingdom Speed Test

An interface must load quickly in visitors’ browsers to ensure a good user experience. Google also considers loading speed a ranking factor. Even professionals involved in custom WordPress theme development test their products for good speed. You can use the Pingdom Speed Test service to test the loading time of your pages. Just enter your URL and select a location to run the test. You will receive load time statistics and suggestions to improve your performance.

2. Yoast SEO

Millions of users are looking for an SEO plugin. Yoast SEO is the foremost choice. It is a freemium tool, but you can use its free variant to manage various SEO-related tasks. It will set canonical URLs and generate advanced XML Sitemaps. You can also use it to create optimized titles and meta descriptions of your pages. Once you activate the plugin, it will add a meta box under the editor that can be used to optimize a page’s content.

3. Google Keyword Planner

The online advertising platform Google Ads provides the Keyword Planner that helps choose the correct terms for your promotional campaigns. You can use the service to identify suitable keywords for your interface by assessing the search volume data of different terms. A high search volume will indicate the audience’s interest in the related term. The tool also tells you about the competition for each phrase. The Keyword Planner must be an integral part of your SEO strategy.

4. Chrome DevTools

Google provides web developer tools that users can access directly from its Chrome browser. You can use these tools to see how CSS modifications will affect the look of your website. These solutions provide real-time diagnostic suggestions and insight into the interface’s performance. Open your website in the Chrome browser, right-click, and select the Inspect option. Switch to the Network tab in the developer tools section and press F5. A test will run, which, on completion, will display a list of all requests along with the time taken to complete them. This will help you know the elements that need optimization.

5. Moz Link Explorer

Moz offers the Link Explorer tool that helps know key metrics like page and domain authority. The tool is free, but you must create an account with the service to get access. Enter your URL and create your profile to analyze your domain extensively. You can assess the quality of inbound links and evaluate your competitors’ backlinks profiles. The solution helps spot broken links and find spammy backlinks.

6. KeywordTool.io

Keyword Tool is an efficient alternative to the Google Keyword Planner. The free variant of the service can generate over 750 long-tail suggestions for every term. You can use the tool to find keywords for search engines like Google and Bing, other services like YouTube and Amazon, and social networks like Twitter and Instagram. The service uses Google’s Autocomplete and Suggest features to offer new keyword suggestions.

7. Alexa

Alexa provides various solutions to website owners, but we are discussing its free Site Overview service here. You only need to provide your URL to test your interface against competitors. You can check the bounce rate of your interface and the average time visitors spend on it. The tool also provides a location-wise breakup of the traffic to your website.

8. Broken Link Checker

Broken Link Checker is a 4-star rated plugin with over 700,000 active installations. As the name shows, this tool scans an interface for broken links and notifies the users through the website dashboard or email. You can tweak its settings to stop search engines from following the broken URLs. You can use this plugin to fix the links directly from its page without updating the related post manually.


These are some of the best tools for improving your website’s SEO. Professional WordPress developers even recommend some solutions to their clients. Try these services for free to enhance your interface’s performance and boost search rankings.

Author Bio: Brandon Graves is an Expert WordPress developer working with HireWPGeeks. He is well-versed in dealing with different WordPress issues.

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